ZEVA Will Advertise At 2026 World Cup - BIPC

Managing Director of Benue Investment and Property Company (BIPC) Dr. Raymond Asemakaha has disclosed that ZEVA liquor and beverage products of the company will advertise her products among the other top class products of companies during the 2026 world cup commencing soon.

The Managing Director disclosed to journalists at the Sese Park in Makurdi during the UEFA Champions League Final 2026 between Arsenal and PSG. The match was won by the PSG through penalty shootouts after the regulation time that ended one goal each for the teams! 

Dr. Asemakaha said "we were supposed to be at the event today, but Heineken refused, but I assure you that on the tenth of June, at the World Cup, you will see the ZEVA advert sitting there."

Asemakaha stated that the presence of ZEVA at Sese park during the final match was not strange because, the product has been in the market but only relaunched to create more awareness. He noted that ZEVA belonged to people who must own the product set to make Benue proud.

Meanwhile, the Managing Director assured that the management would ensure availability of the product at all times and make the quality experience no compromise! 

Urging people to prioritize the consumption of the ZEVA to boost home grown economy, Asemakaha said "this is your product, think of taking it first before other brands of drink!" 

The Managing Director added that the company targeted over sixty percent (60%) population of Benue people for patronage and advised on the need for emulate Chinese model of promoting growth of the home economy described as "exclusive economy."

According to him, the Chinese economy had faced difficult challenges that made people of the country to prioritize the consumption of their goods thereby making money used to buy the products remained within China.

Asemakaha summarized that the practice has made the Chinese economy one of the strongest in the world today